For Immediate Release
February 19, 2009
Media Contact:
Michael Gustman,TenGoldenRules.com
Experts Speak on Innovative Marketing
Practices that Breed Success in Any Economy
Ft. Lauderdale, FL – February 19, 2009 March 11, 2009
The panelists for this event
include:
- Sean Saylor, VP
of Creative for MTV/VH1
Latin America
Argentina
- Mason Reed, VP Account Director Burger King US with C,
P & B (Crispin, Porter & Bogusky.) Mason
has led a diverse group of clients at CP+B including Virgin Atlantic
Airways, Slim Jim, method home cleaning products and Nike. He currently
manages the
US
Washington
DC
San Francisco
·
Lynne Hopkins, Former
Office Depot (NYSE: ODP) Director of Marketing
Communications, recipient
of two Office Depot Innovation Awards, strategic planning & running B2B,
B2C and national sales, re-positioned one of the top three market research
firms globally (NFO/TNS-subsidiary
of Interpublic Group - NYSE: IPG), developed the financial software products
brands used by Wall Street and world-wide markets that was sold to Value Line
NY. Lynne will discuss
innovative marketing practices and dealing with transitions when it affects
your own career in a down economy.
Moderated by Margo Berman, award-winning
creative director, author of two books, and recognized leading advertising
professor and a Kauffman Faculty Scholar at Florida International University
- Her first book, Street-Smart Advertising: “How to Win
the
Battle
Ms. Berman will lead panelists in
discussing their overall marketing strategies for innovation and success on some
of their top executed campaigns. Attendees will have time to ask questions and to
learn how to develop their own successful marketing strategies that breed
success. Attendees will also gain
insight on solutions that work in any market and tips for dealing with
transitions in the marketplace and with their own careers.
“The panelists have been
selected based on their expertise and experience in marketing excellence. They have executed national and international
campaigns that have generated huge profits and recognition for their
organizations. Panelists have developed a reputation for their know-how in creating
buzz in marketing communities world-wide,” said Mande White, President of AMA
South Florida. “We are very lucky to
have these organizations in our backyard.
Our members always ask for great programming and this event is sure to
be one of the best in Florida
About
the AMA South Florida
The
AMA South Florida Chapter is the top advertising and marketing professional
organization in the marketplace. They are committed to providing the best
resources for professional and career development, business opportunities and
personal and professional networking. The American Marketing Association
advances the thought, application and ethical practice of marketing. For more
information or to register online for the AMA South Florida Chapter's event
visit the AMA
Website.
The
mission of the AMA South Florida is to be a valued resource for members of the
marketing community and the American Marketing Association in South
Florida
###
For Immediate Release
March 31, 2008
Media Contact:
Rebecca Seelig, PBPR
561.628.5929/rseelig@pb-pr.com
South Florida AMA Chapter
Hosts SPORTS
Marketing Forum on May 1
BOCA RATON, Fla.
BankAtlanticCenterSunrise-- The American Marketing Association (AMA) South
Chapter will be hosting a sports marketing forum title “Sports Marketing
Strategies that WIN” on Thursday, May 1 from 6 p.m. to 9 p.m. at the Bank Atlantic Center. The focus of the panel discussion will
be on how professional sports teams brand themselves and create a niche in
their markets.
The night’s activities will
begin at 6 p.m. with a networking social and silent auction in the Suite Level
bar. The panel discussion will begin around 7:15 p.m. in the President’s Club
and will include top executives from all
four of the South Florida professional sports teams – Michael McCullough,
Executive Vice President and Chief Marketing Officer for the Miami Heat,
Christopher Overholt, Vice President of Marketing Partnerships and New Media
for the Miami Dolphins, David Samson, President of the Florida Marlins and the Michael
Yormark, President of Sunrise Sports and
Entertainment who own the Florida Panthers.
Partnering with the AMA
South Florida Chapter to host “Sports Marketing Strategies that WIN” is AdFed
Fort Lauderdale, AdFed 2 Fort Lauderdale, Aventura Marketing Council, Florida
Direct Marketing Association, Dania Beach Chamber of Commerce, Greater
Hollywood Chamber of Commerce, Weston Chamber of
Commerce and the South Florida
Interactive Marketing Association.
More
information or to register online for the AMA South Florida Chapter's sports
marketing forum can be found at www.floridasportsmarketing.com. To register for
the forum via phone or to learn about sponsorship opportunities call 954.484.5478
x 211.
The AMA South Florida Chapter is the top
advertising and marketing professional organization in the marketplace. They
are committed to providing the best resources for professional and career
development, business opportunities and personal and professional networking. The
American Marketing Association advances the thought, application and ethical
practice of marketing.
About the AMA South Florida
The mission of the AMA South Florida is to
be a valued resource for members of the marketing community and the American
Marketing Association in South Florida
###
______________________________________________________
AMERICAN MARKETING ASSOCIATION INTERNET MARKETING TRAINING COURSE TO EXPLAIN MOST EFFECTIVE SEARCH ENGINE MARKETING AND BETTER WEBSITE ROI
South Florida American Marketing Association Internet Marketing Boot Camp Features Internet Marketing Strategy Consultants Ten Golden Rules
Boca Raton, FL - October 30, 2007 – The South Florida Chapter of The American Marketing Association, one of the largest professional associations for marketers, announces their upcoming Internet Marketing Boot Camp one day certificate course. Attendees will learn how to achieve better website ROI and develop the most effective search engine marketing programs.
The Boot Camp consists of a full day of learning from top level internet marketing strategy consultants. Jay Berkowitz, and the team at Ten Golden Rules, will explore the critical strategies and tactics for success on the internet including:
• How to improve your SEO visibility to show up in Google searches
• How to generate better website ROI with online advertising
• What online business models are working, and not working today
• How to build ongoing relationships with the customers who visit a website
• How to capitalize on the Ten Leading Trends in online marketing today
• How to plan media and develop creative and landing pages that sell
• Pay-Per-Click campaign development and advanced optimization strategies
• Web Optimized PR – turn your press releases into website traffic generators
• MySpace, Wikipedia, Twitter, Second Life - How Web 2.0 impacts business
• Hands-on Search Engine Optimization Reviews and website improvements
“We invited top internet marketing strategy consultants to show members and non-members of the American Marketing Association ways to develop the most effective search engine marketing programs,” said Mande White, president of the American Marketing Association South Florida. “The experts speaking have been effective with their clients nationwide; we have asked them to share their knowledge and best practices.”
“The Internet is back, this is a time where companies need to be aware of how to achieve the most effective search engine marketing and get better website ROI results,” said Jay Berkowitz, CEO and founder of Ten Golden Rules. “Our speakers include top Internet marketing strategy consultants who focus on how to increase traffic to a website then convert that traffic into sales or leads.”
About American Marketing Association:
The mission of the AMA South Florida is to be a valued resource for members of the marketing community and the American Marketing Association in South Florida by providing them with tangible benefits relative to their commercial activities and career development. For more information please visit www.amasouthflorida.org.
About Marketwire:
Marketwire delivers its clients' news to the world's media and financial communities. With a reputation for technological leadership, Marketwire offers innovative products and services -- including Social Media, Search Engine Optimization, Dashboard Mobile Financial, News Dashboard coverage reports, exclusive access to networks such as the Canadian Press Wire Network, Easy IR and Easy PR workflow solutions, and more -- that help communication professionals maximize their effectiveness while ensuring accuracy and best practices. For more information, visit us at www.marketwire.com.
About Ten Golden Rules:
Ten Golden Rules are internet marketing strategy consultants based in Boca Raton, Florida. The company helps firms achieve better website ROI, using the most effective search engine marketing and other Internet advertising. For more information please visit www.TenGoldenRules.com. The 10 Golden Rules Internet Marketing Podcast is available at on iTunes and at Podshow.com and PodcastPickle.com.
